Pega Events

Customer Engagement Summit Munich

Don’t just see the future. Define it.

  • 13 November, 2018
  • 10:00 WEST
  • Munich, DE

Why do some organisations get digital transformation right the first time, while others are still chasing success in the midst of digital chaos? Find out at our Customer Engagement Summit, where thought leaders and industry peers will show you how to cut through the hype and deliver real results.

  • Learn which well-intentioned mistakes most companies make – and how to avoid them
  • See how to deliver flawless customer experiences with AI, whilst still staying in control
  • Test-drive powerful technology that lets you engage without limits, automate from end to end, and more

Register now!

“That ability to disrupt, to set the terms for how other organizations have to compete – that is what it means to be future empowered.”
- Don Schuerman, CTO of Pegasystems, at the 2017 Pega Customer Engagement Summit, London

 

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Speakers

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Harald Esch

Managing Director and Vice President of DACH, Pegasystems

Harald is responsible for Pegasystems' sales in the German-language region. He has more than 25 years’ experience as a business builder in the IT industry and is an experienced business leader in all market segments in the DACH region.

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Don Schuerman

CTO and Vice President of Product Marketing, Pegasystems

Don Schuerman is CTO and Vice President of Product Marketing at Pegasystems, responsible for Pega’s industry-leading platform and CRM applications. He has 20 years of experience delivering enterprise software solutions for Fortune 500 organizations, with a focus on digital transformation, mobility, analytics, business process management, cloud and CRM. Don has led enterprise software implementations and provided technology and architecture consulting to senior business and technology executives from Fortune 500 organizations, including American Express, Citibank, JP Morgan Chase, and BP. Don holds a BS in Physics and Philosophy from Boston College.

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Rusty Warner

Principal Analyst, Forrester

Rusty helps organizations ensure that marketing technology investments are aligned with strategies to meet shifting customer expectations and support the business transformation agenda — technologies, systems, and processes to win, serve, and retain customers.

Rusty has more than 25 years' experience in marketing and customer analytics, product management and product marketing, marketing leadership, business analysis, and strategic planning.

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Agenda

10:00

Coffee & Registration

11:00

Welcome

11:15

Pega Keynote

12:00

Customer Engagement Live Demonstration

13:00

Lunch

14:00

Customer Presentations

15:00

Afternoon Break

16:15

Customer Presentations

18:00

Close & Social Event

Location Details

BMW World

Am Olympiapark 1

Munich, 80809

        

Sponsors

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