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Transavia Creates Memorable Experiences With Pega CRM

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  • 03:09

With Pega CRM, Transavia built Transavia Interaction Platform (TIP). Armed with smart data, Transavia employees are now able to offer relevant services and sales throughout the entire customer journey. TIP does this by providing a 360-degree view of the passenger, which empowers the airline's staff to recognize individuals' needs before and after their time on board. With TIP, Transavia provides a memorable experience for its passengers and a distinct competitive advantage for its business.

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