Revolutionising Customer Engagement Through Digital Innovation (DTS London)

Alan Trefler, Founder & CEO, Pegasystems

Alan presented the conference keynote, explaining how consumers have changed and the emergence of ‘Generation D’ (digital) is fundamentally changing the expectations placed on business today. Those organisations that change and adapt will thrive, those that don’t will not survive.

Digital Transformation Summit, London


Related Resources

PegaWorld 2018 promo card

PegaWorld 2018

Registration is Now Open

Discover why 4,500 global leaders plan to join us next June in Las Vegas!

The Alternative


Don’t fall for the hype. See why today’s leading enterprises choose Pega CRM.