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PW 2014 Video: Vodafone: Excellent Enterprise Customer Experience through Digital Transformation

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  • 37:19

Anette Bronder, Director Vodafone Group Technology Enterprise Solutions, Vodafone Group Services

Vodafone Group plc is one of the world's largest mobile telecommunications companies with more than 400 million customers in almost 30 countries. Vodafone has embarked on a massive business transformation program to digitize the customer experience, develop simpler common processes, and consolidate their technology assets. Anette Bronder, Director Vodafone Group Technology Enterprise Solutions, will discuss Vodafone's transformation journey and the vision for creating a technology platform that will enable rapid response to accelerating change in the dynamic and highly competitive telecommunications market.


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