Presentation

PegaWorld 2018: Inside AI Driven Digital Transformation (Presentation)

We’re standing at the dawn of a digital business revolution, but we barely realize it. As with the beginning of every revolution, those in the midst of it can feel it, sense it, and realize that something big is happening. Yet it’s hard to quantify the shift. The data isn’t clear. From how we interact with each other to how we engage with organizations, the shift is right in front of us. However, organizations usually react to change by denying, delaying, and disparaging — a key reason why 52 percent of the Fortune 500 have been merged, acquired, gone bankrupt, or fallen off the list since 2000. Digital business disruption is no longer an option—it’s a necessity. Searching for a competitive advantage and fearful of disruption, board rooms and CXO’s have rushed to artificial intelligence as the next big thing. The investment in pilots for AI’s subsets of machine learning, deep learning, natural language processing, and cognitive computing have moved from science projects to new digital business models powered by smart services. This unifying force for digital transformation in customer journeys, Internet of Things, future of work, commerce, and distributed ledger block chain technology revolves around the creation of AI driven smart services. Learn how to bring immersive experiences, mass personalization at scale, and value exchange to create an orchestration of trust. Understand how these smart services will drive seven outcomes from artificial intelligence and jump start growth in every industry. While these smart services will dominate the landscape over the next decade, learn what rules and ethics need to be applied to not only augment humanity, but also keep humanity safe. Join R “Ray” Wang (@rwang0), head of Silicon Valley-based Constellation Research and best selling author of the Harvard Business Review Press book, Disrupting Digital Business, as he shares practical guidance on how to jump start growth with AI driven smart services.


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