PegaWorld 2017: TCS - CRM Evolution in TalkTalk (Presentation)
TalkTalk is the UK’s leading value for money provider of broadband, mobile, and TV services for consumers and broadband and telephony services for business users. The company serves 4 million customers across the UK. "Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves." - Steve Jobs This is exactly what we are being able to do with the Pega CRM solution. With the help of TCS and Pega, we did the massive transformation from Salesforce to Pega CRM with success rate of 99.99%. Providing a 360 degree view of the Customer along with the ability to take in Payments while tailoring the Next Best Offer is something unparalleled in the Industry. Join this session to hear more on this success story.