Skip to main content

We'd prefer it if you saw us at our best.

Pega.com is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice

Data Sheet

Pega Paid Media Manager (Data Sheet)

Download Now

With Pega Paid Media Manager, you can now leverage Next-Best-Actions in real-time on paid channels – including Facebook, Google, or any other paid platform.

Each time you interact with a customer or prospect, Pega re-calculates the Next Best Action for that person – and assigns them to an audience on the paid platforms that are integrated into your program. When the time comes to serve an ad to that individual, they’ll be presented with a relevant, timely, and contextual advertisement – one that’s consistent with your other channels, and balances what’s best for your business, with what’s best for that unique customer.


Tags

Product Area: Marketing Topic: AI and Decisioning

Related Resources

Best of Pega

Recommended research & insights

See what’s new, what’s next, and what’s trending right now.

Browse collection
Why Pega

Why Pega?

Uniquely powerful software isn’t the only thing that sets us apart.

Find out more
Share this page Share via x Share via LinkedIn Copying...