OCBC Bank Part II, Setting the Standard for Technology Innovation
This video focuses on the technology and approach that OCBC used to design a superior customer experience from the moment the client walks into a branch until the moment they walk out with a relationship established. Ranked by Bloomberg as the world's strongest bank, OCBC created a system called ROME (Relationship Opening Made Easy) using Pega technology. Pega technology encompasses process, technology and embedded intelligence in a single, model-driven environment. And, instead of the traditional, lengthy application development process, both the business and IT collaborated from the beginning using Pega's DCO technology.