Get Inspired by Our Keynotes

Remarkable brands and visionary speakers join us on the main stage at PegaWorld 2018.

Julia Davis

Julia Davis

Senior Vice President; Chief Information Officer

Aflac logo

Julia Davis joined Aflac in July 2013 as senior vice president; chief information officer. In her position, Julia oversees the day-to-day operations and strategic initiatives of Aflac’s Information Technology Division. Before joining Aflac, she most recently served as chief information officer at American Safety Insurance (ASI).

Prior to her tenure at ASI, she served as chief information officer of the Equipment Finance Division for GE Capital Healthcare Financial Services and GE Capital Business Productivity Solutions. Additionally, she held IT leadership positions at GE Energy, Armstrong World Industries, Information Builders, Ogden Government Services and CRSS Services, Inc.

While at Aflac, Julia has been honored with several prestigious awards and recognitions, including:

  • Three American Business Awards: the 2017 Gold Stevie in the IT Executive of the Year category, 2016 Silver Stevie in the IT Executive of the Year category and the 2015 Silver Stevie in the Female Executive of the Year category;
  • Finalist for the 2017 MIT Sloan CIO Leadership award;
  • 2017 Women World Awards’ Silver honoree in the Female Innovator of the Year category;
  • The CIO 100 Award for 2016;
  • Computerworld's Premier 100 Technology Leaders for 2016;
  • Profiles in Diversity Journal’s 2015 Women Worth Watching;
  • Insurance Networking News’ 2015 Women in Insurance Leadership;
  • Evanta’s 2015 Top 10 Breakaway Leader Award; and
  • Finalist for the 2015 Georgia CIO of the Year award.

During her tenure, Aflac has also received multiple honors, including:

  • Computerworld’s 100 Best Places to Work in IT for 2017 - Aflac ranked at No. 41;
  • TAG’s Top 40 Innovative Technology Companies in Georgia for 2017;
  • 2017 Celent Model Insurer in the Operational Excellence category;
  • InformationWeek’s 2016 Elite 100 list - Aflac ranked at No. 21; and
  • 2016 Novarica Research Council Impact Award.

Julia began her career in the U.S. Air Force as a software engineer and earned the rank of captain. She received a bachelor’s degree in engineering physics from Lehigh University and a master’s degree in system administration from St. Mary’s University.

Trish Cox, Anthem

Trish Cox

Senior Vice President, Service Experience

Anthem logo

Trish Cox joined Anthem, Inc. in September 2015 as the Senior Vice president for Service Experience. Trish brings extensive consumer and service strategy experience to Anthem after focusing much of her career in financial services and operations.

In her current position, Trish and her Service Experience organization focus on delivering an industry-changing, caring, and effortless service experience for commercial and government members, providers, and brokers. Under her leadership, the organization has made impressive strides in helping consumers navigate the often complex health care system by aiming to provide a simple, valuable and personal experience. Through increased collaboration and innovation, Trish has designed and established a consumer-centric organization intensely focused on providing exceptional and personalized service.

Prior to joining Anthem, Trish served as senior vice president and general manager of corporate brokerage services for Charles Schwab. During her 15-year career at the company, she held increasingly responsible senior leadership roles that included Chief Operating Officer for Schwab Advisor Services and Senior Vice President of Client Service and Support. During this time, Trish focused her efforts on improving service capabilities, net promoter scores and client experiences for both retail and corporate clients.

Prior to joining Charles Schwab and Anthem, Trish held a variety of positions at American Management Systems, Inc. She has a Bachelor's degree in Marketing Management and a Master's degree in Finance from Virginia Tech, Pamplin School of Business. She is also a graduate of Harvard University's General Manager Program.

Keynote: The Heartbeat of Customer Service

Dan Crann portrait

Dan Crann

Vice President, Service Experience Technology

Anthem logo

Dan joined Anthem in 2003 and currently leads the company’s Service Experience Technology team. Dan and his team provide thought leadership, technology strategy and delivery support to critical operational business functions including benefit enrollment, premium billing and contact center. Under Dan’s leadership, the technology platforms supporting these functions process annual enrollment requests for over 20 million customers, handle premium processing in excess of $70 billion annually and manage over 60 million inbound calls a year.

Dan is passionate about leveraging emerging technologies to improve the health care consumer experience and to help business units operate more efficiently. To that end, Dan has spent the last four years orchestrating the consolidation and re-architecture of Anthem’s contact center platforms into an enterprise class solution set that will enable Anthem’s Service Experience vision. Most recently, and in close collaboration with his business partners, Dan led the implementation of a new Pega-based service associate desktop, Solution Central, as well as foundational technologies that will enable Anthem to truly deliver a seamless, omnichannel experience to its constituents.

Dan has a broad background in health care IT having also led Anthem’s care management technology team and the technology teams that support Anthem’s Specialty lines of business – Dental, Vision and Life and Disability.

Dan holds an MBA from George Mason University.

Keynote: The Heartbeat of Customer Service

Martijn Gribnau, Genworth

Martijn Gribnau

Chief Transformation Officer, U.S. Life Division

Genworth logo

Two paradoxes guide Martijn Gribnau’s work: “Those who think the sky is the limit have no imagination” and “A strategy without execution is a hallucination”. He is Dutch, direct, dyslexic and disrupting, bringing his boundless energy to champion the value of innovation across a range of industries. While his career has spanned banking, insurance and technology, he is currently serving as Chief Operations Officer for the U.S. Life Division of Genworth Financial. Martijn brought his skill and experience in leading business transformations through technology, innovation and change management to Genworth in 2015, when he took on the role of Chief Transformation Officer.

Prior to joining Genworth, Martijn applied his innovative mindset to roles including: Chief Change Officer at IPsoft, where he helped to bring their AI offering to the market; Global Head of Distribution for ING and Chief Executive Officer of ING Insurance in Hungary and Bulgaria, where he transformed the salesforce and process; and Executive Vice President of the Dutch ING Banking Board, where he set up and ran its internet competence center. As CEO of the Dutch Healthcare, Life and Small Pension business he was responsible for turning around that business.

Martijn holds an MBA in Management and Organization from Groningen University in the Netherlands.

Keynote: The Customer Holds the Remote Control. Get Used to It.


Saul Van Beurden, JP Morgan Chase

Saul Van Beurden

Chief Information Officer, Chase Consumer & Community Banking

JPMorgan Chase logo

Saul Van Beurden is Chief Information Officer (CIO) of Consumer and Community Banking (CCB) at JPMorgan Chase, which serves nearly half of America's households with a broad range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. The CCB Technology organization is comprised of approximately 12,000 employees and consultants globally.

Previously, Saul served as Managing Director and Chief Information Officer of Chase Consumer & Business Banking, which included all retail application and infrastructure. Saul joined JPMorgan Chase in May 2014 and started as CIO for Mortgage Banking and later added Chase Auto Finance.

Before joining JPMorgan Chase, Saul was Chief Operations Officer (COO) of Marsh International. In this capacity, he oversaw Operations and Technology of seven regions, in over 100 countries with 4,600 employees.

Prior to Marsh, Saul worked for 10 years at ING where he held various executive management positions including COO for all ING’s Direct and international Retail and Wholesale banks, reporting directly to the Executive Board of ING Group. He played a key role as Transformation Executive of ING Operations & IT Banking to drive major transformation throughout a 16,000-employee Ops & IT reorganization.

His key areas of interest and proven values are in running and improving the performance of Operations and Technology groups, both domestic and international, while significantly enhancing customer experience through successful innovations.

Before joining ING, Saul worked as managing director at Nolan Norton & CO, as COO of an IBM software firm and as a senior consultant at PwC.

Saul is a Chartered Accountant and completed university at the Business School of Nijenrode in the Netherlands.

Keynote: The Customer Holds the Remote Control. Get Used to It.



Alan Trefler portrait

Alan Trefler

Founder and CEO

Pega logo

In a three-decade career, Alan Trefler has been a visionary leader, a technology change-agent, an innovative philanthropist, and a trusted advisor to business executives around the world.

Alan's unique technology vision and relentless focus on customer success is changing the way many of the world's leading enterprises engage with their customers today. His life's work has been to design a platform for living applications that businesspeople can evolve dynamically to manage the constant disruption and change in today's customer-centric economy.

Alan's recent book, Build for Change, describes a new generation of customers that have unprecedented power to make or break brands and the changes businesses must embrace to succeed in today's digital world. A best-seller, the book has been reviewed and featured in global media including Forbes, Investor's Business Daily, and Les Echos.

Alan founded Pegasystems in 1983 and has built the company into a $750 million provider of strategic applications with more than 4,000 employees in 30 global offices.

Alan's interest in computers originates from collegiate involvement in tournament chess, where he achieved a Master rating and was co-champion of the 1975 World Open Chess Championship. His passion and support for chess, the game's community and current champions continues to this day.

Alan's industry recognition includes The American Business Award's "Software CEO of the Year," the Massachusetts Technology Leadership Council's "Public Company CEO of the Year," and the Babson College Academy of Distinguished Entrepreneurs. Alan is also the inventor of numerous patents for Pega's distinctive architecture. He frequently presents to international business and technology audiences at industry conferences and has consulted extensively in the use of advanced technology, the future of software, and customer engagement. In 2017, Alan was appointed to the World Economic Forum’s IT Steering Committee.

Alan has been interviewed and featured in global media including Barron's, the BBC, The Boston Globe, CNBC, Les Echos, Fast Company, Fox Business News, Forbes, Fortune, The Huffington Post, Investor's Business Daily, The New York Times, Renegade Thinkers,, TechCrunch, and The Wall Street Journal. He’s also a regular contributor to Forbes France.

Alan holds a degree with distinction in economics and computer science from Dartmouth College, where he was a winner of the John G. Kemeny prize in computing. A staunch advocate for education, Alan and his wife Pam established the Trefler Foundation in 1996 to improve educational outcomes. Recently, the Foundation has sponsored Union & Fifth, an innovative non-profit that turns clothing donations into money for charities.

Keynote: From Digital Chaos to Digital Transformation


Kerim Akgonul portrait

Kerim Akgonul

Senior Vice President of Products

Pega logo

Kerim Akgonul is Senior Vice President of Products, responsible for the company’s suite of Customer Relationship Management (CRM) applications, including Pega Customer Service, Pega Marketing and Pega Sales Automation, as well as our Case Management, Decisioning, Mobile, and BPM software.

Kerim began his career at Pega developing applications for customers in financial services and insurance, and he put his customer-centric perspective to work in establishing the company’s product management function. Early in the company’s history, Kerim recognized the power of connecting back-end operations to front-end, customer-facing applications and has focused the product management team on applications that allow business visionaries to innovate how their organizations interact with customers.

Kerim is focused on leveraging technologies such as mobile, cloud, social, IOT and analytics to support business users. He is an advocate for building software that makes the underlying technology transparent and serves the needs of the business. This focus on business impact has contributed significantly to the company being recognized as leaders in CRM, Case Management and BPM.

In addition to leading the Product Management function, Kerim also established the company’s eLearning Platform,, which provides the courses and training necessary to become a Pega Certified Professional. To date, Pega Academy has delivered more than 1.5 million lessons to more than 36,000 students around the world.

Kerim holds a BS in Mathematics and Computer Science from Indiana University of Pennsylvania.

Keynote: Engage, Automate, and Build—without Limits



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